Author - Atul Gupta

Home Equity & The Existing Residential Market – A $6 Trillion Improvement

  Home equity in the U.S. has improved $6 trillion since the recession and 61 million people now have 25% or more in home equity.  Compare that to where we were a few years ago and we have come light years! Those are huge and impressive numbers but what does that mean to the landscaping industry? It means the existing residential market is healthy in numbers and dollars (I know I beat this to death last week but one more). Homeowner's [...]


2016 Existing Residential Market Opportunities…Big & Real!

If you read our newsletters or followed us on social media over the past two weeks, two things were evident. One, the early indicators for outdoor living and sustainable lawn and garden products appear quite favorable in the retail market for 2016. Two, there is a hint of caution in the air for home building. Let’s dissect and discuss some of the opportunities in this. If the retail segment, the DIY segment, is jumping on these product categories, so will/are their neighbors, the [...]

Tip To Improve Cash Flow & Company Value

You already know that your company’s revenue and profits play a big role in the value of your landscape business but do you know the impact of cash flow and your landscape business valuation? Cash flow is different than profits in that it measures the cash coming in and out of your landscape business rather than an accounting interpretation of your profit and loss. For example, if you charge $10,000 upfront for a job or service that takes you three months [...]

Gauge for Building A Sellable Landscape Business

The Hidden Goal of a Smart Landscaper – Building A Valuable & Sellable Landscape Business

    What are your business goals for the year? If you’re like most owners, you have a profit goal you want to hit. You may also have a top line revenue number that’s important to you. While those goals are important, there is another objective that may have an even bigger payoff, building a valuable and sellable landscape business. But what if you don’t want to sell? That’s ok, focus on increasing the business's value. Here are six reasons why building a [...]